Totem Signs in Hull
Freestanding and Monolith Signage for Business Parks, Retail Sites and Developments
MW Graphics designs, manufactures and installs totem signs for business parks, retail developments and commercial sites across Hull, East Yorkshire and the UK. A totem sign is a freestanding structure, fixed into the ground rather than onto a building, that gives a site roadside presence and identifies it clearly from distance before a visitor even arrives.
Also known as monolith signs, totems work for single businesses announcing their premises and for multi-tenant sites listing every occupant in one structure. Each one is built at our Burstwick workshop and installed on site by our own teams.


Single-Business and Multi-Tenant Totems
Totem signs fall into two broad types, and we produce both:
Single-business totems
A freestanding sign carrying one business’s branding, used to mark an entrance, forecourt or roadside position. Common for dealerships, retail units, hotels and standalone commercial premises.
Multi-tenant directory totems
A single structure listing every business on a shared site, with individual tenant panels that can be updated as occupants change. The standard solution for business parks, retail parks and industrial estates, giving the whole site one clear point of identification from the road.
Designed to Read from the Road
A totem has to work at distance and often at speed, read by drivers approaching a junction or entrance rather than pedestrians up close. We plan height, panel layout, lettering size and positioning around viewing distance, traffic flow and sight lines, so branding stays clear and proportionate to its surroundings.
For multi-tenant totems, we also plan the panel structure so individual tenants can be added, removed or updated without rebuilding the whole sign.
Engineered and Installed to Stand
Unlike wall-mounted signage, a totem is a freestanding structure that has to stand securely against wind loading for years. That makes the groundworks as important as the sign itself.
We fabricate the totem at our Burstwick workshop using aluminium and steel construction with weather-resistant finishes, and handle the on-site installation including the foundations and fixings needed to keep it stable and safe. The structure is engineered for the site, not just assembled on it.

Illuminated or Non-Illuminated
Totems can be supplied non-illuminated, or built with integrated LED illumination so branding stays visible after dark and through winter. Illuminated panels and lettering keep a site identifiable in low light, which matters most for premises with evening trading or roadside positions seen by passing traffic at night.
Where Totem Signs Work Best
Totem and monolith signage is particularly suited to:
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Business parks and office developments
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Retail parks and shopping developments
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Industrial estates
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Car dealerships and forecourts
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Hotels and leisure sites
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Healthcare and public sector facilities
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Any multi-tenant site needing a single point of identification
Totem Signs FAQs
A totem sign is a freestanding signage structure fixed into the ground rather than mounted on a building. It gives a site roadside presence and identifies it from distance. Totems are used both for single businesses and as multi-tenant directories listing every occupant of a shared site.
The terms are largely interchangeable. “Monolith” usually describes a wider, solid, single-block structure, while “totem” is often taller and narrower, but both are freestanding ground-mounted signs doing the same job. We design and build both to suit the site and the branding.
Yes. Multi-tenant directory totems are one of the most common types we produce, listing every business on a business park, retail park or industrial estate in one structure. Individual tenant panels can be updated as occupants change without replacing the whole sign.
Yes. Because a totem is freestanding and has to resist wind loading, it needs proper groundworks and foundations to stay stable and safe. We handle the foundations and fixings as part of the installation, engineered to suit the site.
Yes. Totems can be built with integrated LED illumination for the panels and lettering, keeping the sign visible after dark and through winter. They can also be supplied non-illuminated where lighting isn’t needed.
Yes. We survey, manufacture and install with our own teams, including the groundworks and foundations. From a single-business totem to a large multi-tenant directory, we handle the project from design to installation.
